Tough economic times

In our tough economic times, with prices going through the roof, especially for electricity, it’s getting harder for regular folks to manage their bills. At the same time, tons of solar companies are popping up, trying hard to sell us on the idea of clean and affordable energy.

Sure, using solar panels can save money in the long run, but the upfront cost is no joke. Only rich folks can really afford it, and it’s the same deal for community welfare groups. Plus, there’s a worry about all those solar panels becoming big environmental problems down the line, with not enough ways to recycle them.

Even if we’re not hitting the waste levels of big countries, our trash is still adding up, adding to our carbon footprint. With all this in mind, the solar companies in Pakistan need to think about who can actually afford their stuff. Instead of spending big bucks on fancy ads and celebrity endorsements, they could focus on helping out the community. Donating solar panels to schools, hospitals, and other non-profits could be a win-win. It helps these groups keep doing their good work, and it gives the solar companies a good name.

Maybe it’s smarter for these companies to show they care about the community, rather than just trying to be the flashiest in town. That way, they can build a positive image and get more support in the long run. Going heavy on Corporate Social Responsibility (CSR) might just be the way to go, rather than going all out on flashy ads.

MOBASHIR SANDILA

KARACHI

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